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Technology & data

Programmatic advertising & AdTech

Technology that buys and sells ad space automatically across many sites and apps.

Includes: DSPs (for buyers), SSPs (for publishers), Ad networks and exchanges, Trading desks.

When you need one

  • You want to reach audiences across many sites at once
  • You are buying video, CTV or in-app ads
  • You are a publisher looking to sell inventory

Questions to ask before you hire

  • Which inventory sources do you access in our market?
  • What fees sit between our spend and the publisher?
  • How do you handle brand safety and invalid traffic?
  • Can we see log-level data?

Evidence a good partner can show

Ask for these. Few Found Verification looks for the same kinds of evidence before a profile is marked Verified.

  • • Your official business details (registration number, GST, or the equivalent abroad)
  • • Who is behind the business: the people in charge and their LinkedIn profiles
  • • One client reference we can contact
  • • Supply or demand partner list
  • • Brand-safety and invalid-traffic policy
  • • Third-party verification integrations
  • • Fee transparency statement
Looking for one?Often used to improve advertising, find technology. Answer 4 questions and see your options.Find growth partners Are you one?Show potential clients what your business can actually substantiate.Get verified

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